A Little About Me

I Love Helping Brands Big and Small Nail Their Positioning

Let’s get to the point! From leveraging industry and consumer insights to help fast-growing startups expertly land their go-to-market positioning, to tapping into my creative copywriting skills to push major content players like The Dodo and The Verge towards refreshing new points of view, I love helping brands big and small get to the heart of why they matter.

And since a story is only as good as the way it’s told, I’m also obsessed with helping teams build eye-catching collateral and content that’s built to get the attention of its audience and drive them to action.

Creating (And Simplifying) Creative and Marketing Processes is My Morning Cup of Coffee

There’s just something about building a collaborative workflow or database that gets me up in the morning, ya know? As a well-seasoned Creative Project Manager, I’m a huge fan of getting teams organized and on the same page, quickly.

So whether I’m templatizing commonly-used sales collateral that anyone can easily update or building all-new dashboards in some of my favorite tools like Asana or Airtable, I’m all about efficiency.

Coaching High Performers is My Newest Superpower

Doing what I can to help individuals (and teams!) succeed is something I’ve always been passionate about. In fact, I love it so much that recently I decided to ~make things official~ by setting off on a journey to become a Certified Coach, as recognized by the International Coaching Federation (ICF).

Supporting, mentoring, and acting as an accountability partner to help others achieve great things is my secret sauce. As someone who believes everyone can benefit from having their own personal coach, I build my coaching practice into everything I do, helping teams and individuals succeed in even bigger ways than they knew they were capable of.